In this ebook, we explore the journey of Desk Team 360, a unique company specializing in marketing implementation services. Through the insights of Jeremy Kenerson and Jimmy Tyler, we delve into the strategies, challenges, and philosophies that have shaped Desk Team 360 into a thriving business. This guide offers actionable advice for entrepreneurs and businesses looking to streamline operations, scale effectively, and maintain a strong team culture.
Desk Team 360 wasn’t built overnight. Jeremy Kenerson recounts the early days, including the humorous mix-ups with the company's name—even his dad calling it "Desktop 360." Despite these early hiccups, Jeremy's focus on eliminating distractions and honing in on growth opportunities laid the groundwork for success. The turning point? Embracing a disciplined approach to joint ventures and focusing on high-converting referral leads.
Desk Team 360 introduced the concept of “insourcing” to address the common challenges of traditional outsourcing. The service combines unlimited graphic design, tech work, and marketing implementation, all managed by a dedicated pod system. This model eliminates pain points like unreliable service providers and communication breakdowns.
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Desk Team 360 wasn’t built overnight. Jeremy Kenerson recounts the early days, including the humorous mix-ups with the company's name—even his dad calling it "Desktop 360." Despite these early hiccups,…
Jeremy Kenerson, founder of Desk Team 360, shared insights about his company’s innovative approach to marketing implementation, termed insourcing, which focuses on providing unlimited services to digital marketing agencies through a pod-based team model. This method eliminates the common challenges of outsourcing, ensuring higher reliability and efficiency. Desk Team 360 excels in JV partnerships, SEO support, and now curriculum development for online education.
Kenerson emphasized the importance of clear communication, realistic expectations, and a human touch in marketing and outsourcing. He shared plans for community impact in Indonesia, including a nonprofit orphanage, while highlighting the company’s role in transforming its employees’ lives. Finally, he stressed the need for consistent, meaningful interactions in marketing to build trust and engage clients effectively.
